Augmented Reality Makes a Great E-Card
Over the holidays, we at HD Interactive were approached by Channel 10 in Tampa to create aÂ New Years e-card using the Augmented Reality technology in which we specialize. Â Though it was short notice, we took on the exciting project and laid out for them what would be doable in a very short timeframe.
Channel 10 has a great creative staff who were able to design and put together the video for the card, while we developed the code to make it work. Â This e-card is an example of how a video can be used along with Augmented Reality to create an interactive card for users. Â In the past, we’ve worked mostly with 3-D graphics that we create, but that can be time consuming and, sometimes, videos are what is appropriate for the project. Â In this case, we recommended using video assets instead of 3-D graphics and animation because it made the timeline possible.
Channel 10 was encouraged by the success of the Augmented Reality card and intrigued by the technology. Â We are planning to do more Augmented Reality projects with the station in the near future.