HD Interactive Partners with Boys and Girls Club and Interviewed for Tampa Bay Technology Forum Newsletter
As a father and President of HD Interactive, I realizeÂ the importance of supporting our youth, especially in the field of technology. Â With the way the technology world is growing, it’s important that children begin learning early to gain an advantage in life, so I’ve partnered with the Tampa Bay Technology Forum to support The Boys and Girls Club. Â TBTF included an interview of me in their latest newsletter, and I’m going to post it here for you to read.
HD Interactive recently made the generous donation of $3,500 to the TBTF Foundation in addition to a donation of their ChessJam software to the Boys & Girls Clubs of America. We caught up with HD Interactiveâ€™s founder and president, Sean Carey to talk about the donation, his involvement with the local technology business community, whatâ€™s new with HD Interactive and the current trends in mobile technology.
Learn more with this interview of Sean Carey, Founder & President of HD Interactive
HD Interactive specializes in online applications, branded games and eLearning courses. How did you get into these fields?
Like many people in our industry, I started out dreaming of developing video games or being a movie director. Early in my career, I gravitated towards Macromedia (now Adobe) Flash and Director. Those programs allowed us to develop animations, simple interactive projects, interactive CD-ROMs, touch-screen kiosks and museum exhibits, online games and finally e-Learning courses and business applications. We still use Flash, but mostly utilize Adobe Flex, which allows us to create more complex projects. I have a passion for creating projects that entertain, educate or make someone’s job easier. I didn’t turn out to be a movie director, but it worked out for the best. I get to direct the creation of exciting projects with new media and technologies.
You mention on your blog that iPhone development is one of HD Interactive strengths. What are some of the trends taking place in the mobile app world?
The mobile app world is quickly evolving, but is still in its infancy. The innovations we’ll see over the next few years in mobile devices and apps are going to be even more exciting than the evolution of the Internet. Some of the recent trends have been micro-transactions, in-app purchasing and augmented reality applications. New devices are being invented all the time including the iPad and other tablet devices, useful geo-location apps and much more.
HD Interactive is doing creative things with augmented reality technology. How are your clients using augmented reality in their marketing efforts?
HD Interactive used augmented reality to make holiday cards more engaging. We combined the classic printed holiday card with popular interactive Flash greetings to create a unique experience that was new to most people we shared it with this past holiday season. Some of our clients are taking the opportunity to utilize magazine ads they were already implementing and creating a corresponding augmented reality experience on their website. Others are contracting us to develop augmented reality business cards that make their cards stand out from the others, while also driving more traffic to their websites. We recently partnered with Valpak to create an augmented reality contest. It was exciting to see an AR marker on their envelope and know that it is being mailed to 40+ million people. They are a forward thinking company and I expect to see them do more amazing campaigns for their advertisers utilizing this great technology and our creativity.
Your client list includes Coca-Cola, Disney, and EA. Tell us about one of your successful projects.
It is so hard to pick one. It was very special to see our icon and logo designs in EA’s Madden ’08 video game! Adobe’s Tour de Flex was special too because of our love of their technology and the fact that over a million Flex samples are viewed every month in that project (almost 15 million total so far). If I had to pick one favorite project, it is ChessJam.com. It is only a few months old, so it hasn’t reached its full potential yet, but I’m very proud of every aspect of it. We created a chess game with better design, a better user experience and more innovative features than any other chess game on the Internet. We currently see over 1,200 games being played daily from 140+ countries worldwide 24/7. It has the potential to be a huge success.
What do you enjoy about doing business in the Tampa Bay technology community?
I love Tampa Bay! I’ve now lived here for 20 years and have been working in the technology community for the last 15. In some ways it is a small community and it feels like everybody knows everybody. However, I’m always surprised to learn about individuals and companies I didn’t know about that are doing amazing work. Our tech community is very deep and rich and I feel fortunate to have such deep roots and know so many awesome people in Tampa Bay.
You recently made an incredible donation to the TBTF Foundation â€“ can you tell us about it?
When I heard about what TBTF does with the Boys and Girls Club, I was impressed and wanted to contribute in some way as well. Linda Olson first told me about the First Annual “Be Great” Film Festival that TBTF was sponsoring for the Boys and Girls Club. We discussed the ways in which we could help and decided to contribute financially, as well as offering our time to mentor the kids in creating short films and be one of the judges in the finals of the competition. I’m excited to see these kids get this opportunity at a young age and want to help develop their passions and pass on some of our experience.
Why is it important to incorporate technology into studentsâ€™ education and everyday lives at a young age?
Technology is becoming more omnipresent in all aspects of our lives and culture. It is important for our youth to get exposure to it early on so that they can utilize all the positive things technology can do for them and their development. Today’s kids will be the ones innovating in our future, so the earlier they can master our current technologies, the sooner they can help shape our future. Being a parent of three children, I’m so excited about what my kids (2, 3 and 12) can already do with iPhone apps, using various software programs, browsing the Internet, playing games, creating music and much more. When I was a kid, I felt fortunate to play Atari and program basic code on Commodore 64’s and Apple II e’s. Our kids are starting younger and have their own iPhones, PSPs, Wiis and Mac Minis. I study technology every day and I can’t even imagine what they’ll be doing when they are my age!