HDI Partner: Graphics Tech

A few weeks ago, I announced that I was going to be part of a free marketing seminar co-hosted by HDI and Graphics Tech.  The seminar, which was last week, was very successful, with a good turnout and lots of information shared.  This week, I want to share with you what Graphics Tech explained at the seminar.

Graphics Tech is a marketing company that focuses on Internet marketing, as well as print advertising.  They have the skills to provide companies with anything, from a complete marketing campaign to supplemental features for plans already in place.

Graphics Tech’s Internet marketing starts with Search Engine Optimization.  They put in place effective SEO campaigns because they understand that SEO requires looking at an entire website.  SEO is not an overnight strategy, and it takes time to implement, but it can yield awesome, long-term results.  Their philosophy is best stated by them: “Our responsibility is to research the client’s business and use our resources and software to conclude what keywords and strategies we can implement to build their website’s reputation and credibility.” And that is what they do.

Graphics Tech can also implement Pay Per Click advertising for companies.  This is cheaper than traditional marketing and highly targeted.  In order for Pay Per Click to be effective, companies need effective websites, or “landing pages”, and HDI and Graphics Tech will work with the company to ensure theirs is.

Social Media marketing is yet another skill Graphics Tech possesses.  It is important because it creates relationships with the customer, which helps increase brand loyalty and gives the company a chance to perform market research.  With Social Media, it’s easy to see what customers think about your product or service and  change or respond accordingly.

E-mail marketing is a preferred technique because it can be targeted to a specific audience and is less expensive than direct mail campaigns.  Graphics Tech has the ability to design and/or send e-mail newsletters.

Print marketing can also be a vital part of a company’s marketing strategy and Graphics Tech can design and print large banners, posters, flyers, menus, and more.

Visit Graphics Tech’s website for more information on their marketing programs.

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